RETAIL : SIGNAGE

Gli Orsi, Biella

A full Primark signage fit-out, delivered on Italian soil. Gli Orsi is a shopping centre in Biella, in the north of Italy, and 3:rock were trusted with the complete signage package for its Primark store.

3:rock is a trusted signage partner to Primark, appointed as their listed signage contractor for the Republic of Ireland and one of just three approved signage partners across continental Europe.

OUR COLLABORATION:
  • Signage
  • Manufacture
  • Installation

Recent Primark fit-outs delivered by 3:rock include Bray, O’Connell Street and Fountain House, Belfast, alongside international projects such as Caen Mondeville in France and Biella in Italy.

CHALLENGE:

Due to the scale and complexity of Primark stores, the signage scope on each fit-out is both extensive and technically demanding. Every element; from design, manufacture and installation; is required to meet Primark’s exacting standards and is delivered strictly in line with their detailed technical specification manual.

WORKING TOGETHER:

All manufacturing and installation details are closely monitored, with zero tolerance for deviation from approved construction specifications. To guarantee consistency, 3:rock operates strict internal quality control procedures, with all goods fully checked and formally signed off by QC prior to dispatch. Quality is embedded at every stage.

RESULT:

Store revamps are typically carried out within live trading environments. To minimise disruption to customers, signage installation is primarily completed outside of trading hours. Larger signage packages can involve up to thirty consecutive nights of on-site installation, overseen throughout by a dedicated 3:rock site supervisor.

Gli Orsi signage, Biella

Our graphic design, metal fabrication and installation teams blended their skills to deliver this full fitout in Italy — and to achieve the excellent results you can see on site.

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Our Services

3:rock provide fixtures, fit-out and maintenance services for interiors and display within retail.

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Gli Orsi, Biella — 3:rock signage and fit-out project

Download Brochure

Our Services

3:rock provide fixtures, fit-out and maintenance services for interiors and display within retail.

BY SECTOR :
BY DEPARTMENT :

Download Brochure