PREMIUM RETAIL : INTERIOR
The final unit stands out from the crowd and showcases Drumshambo gin in a bespoke setting. The materials used in this unit are second to none; engraved polished copper compliments the Opus-stained Crown Oak unit to create an overwhelming sense of luxury.
3:Rock brought this project from idea to reality through a detailed design and manufacturing process.
The requirement was that this unit should stand out in a competitive setting in T2 Dublin Airport. This unit also had to be designed so that it could be disassembled with ease to change out lighting fixtures, yet it appears to be one complete unit.
Working as a team was essential to the success of this project. Back and forth discussions between departments meant that the design went through many iterations before manufacturing.
The end result is a contemporary and premium display unit that maximises point of purchase space for customers. The elegant oak unit is complimented by low voltage efficient LED lighting, which ensures that this display unit differentiates itself from the crowd.
Our product designers worked collaboratively with our carpentry division to realise this high-end bespoke gin display.
“3:rock designed and produced a bespoke display unit for Drumshanbo Gunpowder Irish Gin at T2 Dublin Airport. Working on the concept with 3:rock was seamless, very transparent throughout and all detail discussed and agreed in a fully collaborative way. The display ensures that our brands are showcased in a premium manner each day through Dublin Airport. Drumshanbo Gunpowder Irish Gin sales at this location increased substantially on the implementation of the new display unit. Overall we are very satisfied with the collaboration with 3:rock and would certainly consider working with them again on future projects.”
SHARE PROJECT:
we would love to hear from you
