EXHIBITION : INTERIOR
We teamed up with one of Ireland’s leading marketing communications companies Core to create another beautifully impactful exhibition stand for Ernst & Young for the Grad Ireland Expo in the RDS.
For this exhibition build, we produced a diagonal configuration to maximise the available footprint. The furniture has multiple uses, such as a monitor wall and storage for the EY representatives working on the stand.
Exhibition builds require innovative thinking to stay fresh. The key is to disguise all of the construction details to keep the finished result seamless and crisp. In addition, we took a lot of time and care in working out how to print the images onto the OSB board in order to allow the material texture to punch through but keep the vibrancy of the artwork.
This exhibition is aimed at young college graduates who are fresh thinking and enthusiastic. The stand design needs to be appealing and impactful. Also, the choice of materials being fully recyclable is a conscious decision by the client that resonates with their young audience.
Charles Mingus once said, “Making the complicated simple, awesomely simple, that’s creativity”. This exhibition is simple and understated yet provides a lot of visual impact and stimulus and reflects the progressive and thought-leading EY brand. The raw material’s texture is visible through the printed images creates a layered effect that is unexpected yet interesting and beautiful to look at.
Using state of the art technology, our Print and Joinery departments combined to push our problem-solving capabilities and adjust our machinery to print on an unusual combination of materials.
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